There are no precise dates for when the Millennial generation starts and ends, and commentators have used birth dates ranging somewhere from the mid-1970s to the early 2000s. Members of this generation are called Echo Boomers, due to the significant increase in birth rates through the 1980s and into the 1990s, and because many of them are children of baby boomers. via Generation Y – Wikipedia, the free encyclopedia.

I am the lucky parent of an Echo Boomer  🙂 and I am wondering . . . Is Social Media … Social Change evolved?  If you’re curious about what our younger generation is thinking these days, read on.

Let’s look at some of the Baby Boomer history:

Cultural identity

Boomers grew up at a time of dramatic social change. In the United States, that social change marked the generation with a strong cultural cleavage …The Baby Boomers were the first generation, at least in Western countries, to grow up with television; some of the most popular shows during the Boomer era were … The Twilight Zone, The Ed Sullivan Show and Happy Days. via Baby boomer – Wikipedia, the free encyclopedia.

Social change refers to an alteration in the social order of a society. It may refer to the notion of social progress or sociocultural evolution, the philosophical idea that society moves forward by dialectical or evolutionary means…     Social change may be driven by cultural, religious, economic, scientific or technological forces. via Social change – Wikipedia, the free encyclopedia.

What is Social Media?

Social media are media for social interaction, as a superset beyond social communication. Enabled by ubiquitously accessible and scalable communication techniques, social media substantially change the way of communication between organizations, communities, as well as individuals.  via Social media – Wikipedia, the free encyclopedia.

You Decide
Check out a recent Post by Dina Spector about a Cisco study, and maybe it will give you some insight about what Generation Y ( Millennials) is thinking 🙂   See you at the next Post !

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Young People Think The Internet Is As Important As Breathing

November 3, 2011, By Dina Spector  – Internet Cafe

A new study by Cisco Systems reveals that one in three college students and young professionals under 30 believe the Internet is as important as air, water, food, and shelter (via CNNMoney).

The study, which polled 8,000 people in 14 countries, found that more than half of the participants said they could not live without the Internet, citing it as “more important than owning a car, dating, and going to parties.”

Here are some more study highlights:

* Many respondents cite a mobile device as “the most important technology” in their lives

* Seven of 10 employees have “friended” their managers and coworkers on Facebook

* Two of five students have not bought a physical book (except textbooks) in two years

* Most respondents have a Facebook account and check it at least once a day

o Half would rather lose their wallet or purse than their smartphone or mobile device.

o More than two of five would accept a lower-paying job that had more flexibility with regard to device choice, social media access, and mobility than a higher-paying job with less flexibility.

* At least one in four said the absence of remote access would influence their job decisions, such as leaving companies sooner rather than later, slacking off, or declining job offers outright.

o Three out of 10 feel that once they begin working, it will be their right — more than a privilege — to be able to work remotely with a flexible schedule.

via Young People Think The Internet Is As Important As Breathing | Embargo Zone.